REDKEN Blondage Color Depositing Purple Shampoo for Blonde, Bleached or Highlighted Hair

Blondage Purple Toning Care For Blonde Hair

From the Manufacturer

• Purple Shampoo: Neutralizes brassy, yellow tones in blonde and highlighted hair. Infused with citric acid for added hair strength.

• Purple Conditioner: Moisturizes while toning brassiness in blonde and highlighted hair.

• Purple Hair Mask: Transforms blonde hair to a cooler, brighter tone in just 5 minutes. Effectively removes brassiness.

For a Cooler, Brighter Blonde

Achieve cooler, brighter blonde hair by using the complete Blondage system. It removes brassiness, moisturizes, and instantly adds brightness.

Moisturizing Purple Pigmented Haircare

Ideal for blonde and highlighted hair, Redken Blondage corrects brassy tones and enhances with cooler, neutral tones. Use more frequently for cooler results. Our products neutralize brassiness, condition, and moisturize dry hair.

Tone and Condition Blonde Hair

Blondage Express Anti-Brass Mask is perfect for correcting unwanted warmth in blonde and highlighted hair. It offers time-release toning to neutralize warmth or enhance cool tones. Leave on for 5 to 10 minutes for desired results.

Discover Blondage, Redken's Toning Solution

Color Correcting Toning For Brassy Hair

Our toning products deposit violet pigments to neutralize brassy yellows that can develop between salon visits.

Violet Formulas Neutralize Brassy Tones

Purple shampoos, conditioners, and masks effectively eliminate brassy undertones for noticeably brighter blonde hair.

Is Purple Shampoo Right For You?

If your blonde or highlighted hair is showing signs of brassiness, strengthen and tone it with Redken's Blondage Haircare system. Featuring purple pigments, it counteracts yellow undertones for a cooler blonde.

Which Color Care System is Best for You?

| | Blondage | Color Extend | Color Extend Magnetics | |-----------------|------------------------------|---------------------------|---------------------------| | Hair Type | Blonde, Highlighted Hair | All Color-Treated Hair | All Color-Treated Hair | | Function | Tones blonde, highlighted hair| Prevents fade & adds shine| Prevents fade & adds shine| | Key Benefits| Neutralize yellow color | Protect against color fading| Sulfate-Free Color Protection| | Usage | Leave on 3-5 minutes. Rinse. | Apply on wet hair. Rinse. | Apply on wet hair. Rinse. | | Color Result| Cool, blonde hair color | Vibrant, shiny hair color | Vibrant, shiny hair color |

When should I use Blondage?

Blondage is designed for natural or highlighted blondes looking to reduce brassiness.

What is the main ingredient in Blondage?

Blondage contains purple pigments that tone unwanted brassiness in blonde hair.

How is Blondage different than Graydiant or Brownlights?

Blondage features purple pigments, whereas Graydiant includes purple and gray pigments, and Brownlights uses blue pigments. Blondage is specifically formulated for blonde hair.

How often should I use Blondage?

Use Blondage 2-3 times per week, alternating with Color Extend Magnetics Shampoo and Conditioner.

Did the Blondage packaging and name change?

Yes, previously part of the Color Extend range, Blondage has rebranded to stand alone.

Focus on Sustainability

• Helping Stylists: Redken supports stylists in enhancing beauty sustainably.

• Reduction of Virgin Plastic: Redken prioritizes reducing packaging materials and using post-consumer plastic, cardboard, and aluminum.

• Conscious Manufacturing: 75% of Redken haircare products are made in factories using renewable energy as of 2022.

• Informed Consumer Choices: In 2023, 156 Redken products were certified by Cradle to Cradle, ensuring safety, circularity, and material responsibility.

• LGBTQ+ Safe Space: Redken promotes the hairdresser's chair as an LGBTQ+ Safe Space through virtual education for hairdressers.

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